Sector / Retail & e-commerce

Digital marketing for retail, marketplaces and connected commerce.

Richmedia helps retail and e-commerce brands grow traffic, activate commercial peaks, improve conversion and retain customers with media, CRM and tracking.

Retail & e-commerce digital marketing in Morocco
References
Moul PounjMassinartGlovoBringo

Richmedia helps retail, e-commerce brands and connected commerce players generate qualified traffic, activate commercial peaks, improve conversion and retain customers through paid media, social commerce, local SEO, WhatsApp, CRM and tracking.

Challenges

Priority sector challenges.

Generate qualified traffic

Bring the right audiences to the website, product pages or points of sale.

Highlight commercial peaks

Activate offers, collections, launches and seasonal moments with clear formats.

Measure by channel and offer

Understand performance by audience, product, city and sales moment.

Create social commerce content

Help people compare, choose and act from mobile-first creative assets.

Reconnect warm audiences

Use CRM, WhatsApp and retargeting to recover intent and support conversion.

Connect online and stores

Link e-commerce, local searches, drive-to-store and customer loyalty.

Method

Our method for connected commerce.

01

Map demand

  • Commercial calendar
  • Audience and city priorities
  • Offer architecture
02

Activate acquisition

  • Meta, Google and TikTok
  • Catalogues and short formats
  • Search and social commerce
03

Improve conversion

  • Landing and product pages
  • WhatsApp support
  • Retargeting
04

Build loyalty

  • CRM journeys
  • Repeat purchase signals
  • Performance reporting
Campaigns

Campaigns we know how to run.

Promotions and seasonal peaks campaign for Retail & e-commerce

Promotions and seasonal peaks

Turn sales moments into readable, measurable and timely campaigns.

E-commerce acquisition campaign for Retail & e-commerce

E-commerce acquisition

Bring qualified demand to collections, products, landing pages and funnels.

Drive-to-store campaign for Retail & e-commerce

Drive-to-store

Connect local audiences to stores, availability and commercial operations.

Social commerce and UGC campaign for Retail & e-commerce

Social commerce and UGC

Use social-first content to create consideration and action.

Quick commerce campaign for Retail & e-commerce

Quick commerce

Support fast delivery demand, convenience and proximity.

CRM loyalty campaign for Retail & e-commerce

CRM loyalty

Retain, reactivate and understand customers across repeated purchases.

A journey that is local, social and omnichannel - Retail & e-commerce
References

A journey that is local, social and omnichannel.

Customers discover on social, compare on Google, check reviews and availability, then buy or visit. Richmedia connects visibility, commercial activation, content, paid campaigns, tracking and CRM follow-up.

Moul PounjMassinartGlovoBringo
Next step

Ready to accelerate your retail sales?

Start the discussion
FAQ

Frequently asked questions

01How can e-commerce brands generate more sales in Morocco?

They need qualified acquisition, fast pages, clear offers, social commerce content, conversion tracking, retargeting and CRM or WhatsApp follow-up depending on audience value.

02Which channels work for retail campaigns?

Google Search captures intent, Meta and TikTok create demand, product catalogues support shopping when available, WhatsApp assists conversion and CRM helps loyalty.

03How is drive-to-store performance measured?

Drive-to-store can be measured through direction clicks, calls, local searches, coupons, forms, WhatsApp messages, geographic zones and, when data allows, comparison with store visits or sales.

04Can Richmedia support multi-city retail brands?

Yes. Campaigns can be structured by city, catchment area, store, audience and commercial moment to adapt messages and budgets locally.

05Why integrate WhatsApp into a retail strategy?

WhatsApp reduces friction between interest and purchase: information requests, product availability, ordering, cart recovery, support and loyalty can all become more direct.